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Les Mills International

Les Mills International creates group exercise-to-music programmes for use in licensed health and fitness facilities and distributes them to the clubs through a network of international agents.

Les Mills group fitness classes are offered to millions of people in more than 13,000 clubs in 75 countries.

The programmes cover all the main exercise genres and include BODYPUMP™ (weight training with barbells), BODYCOMBAT™ (martial arts), BODYATTACK™ (high-intensity cardio), BODYJAM™ (dance), BODYSTEP™ (step aerobics), BODYBALANCE™ (yoga, tai chi and Pilates) BODYVIVE™ (low impact) and RPM™ (indoor cycling).

All the programs are re-launched every three months, with new choreography and music.

The programs are delivered in clubs by more than 60,000 specially trained and certified fitness instructors and are supported with extensive marketing and promotional material created by Les Mills International at its headquarters in Auckland. A LES MILLS™ Group Fitness Management system assists licensed clubs to derive maximum business advantage from the programs, building member loyalty and retention.

www.lesmills.com