Tom Kelley - how to unleash creative potential

Tom Kelley, Partner at IDEO, will be in New Zealand in March as a speaker at Better by Design's CEO Summit 2017

‘Design thinking’ has become a mantra in the business world.
The concept was pioneered by a Silicon Valley design studio called IDEO (which built the first mouse for Apple).

Hear Tom Kelley talk with Kim Hill on RNZ.

"Once you associate experimentation - and even failure - with learning, it's not so scary"



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