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US Study Tour 2011

From 7 November to 10 November 2011, Better by Design took 30 of New Zealand’s top business and design leaders on a mission to Silicon Valley to learn how to inspire a culture of innovation.

The group visited a number of design inspired companies including Google, Facebook, Ericsson, Method and Intuitive Surgical. They also experienced design learning and got hand-on with prototyping sessions at IDEO and Stanford d.school.

Take a look at the daily video posts, blogs, tweets and LinkedIn group from the Tour.

Phillip Mills - CEO Les Mills International

Phillip Mills drew a stack of inspiration from visits to Google and IDEO on Day 1 of the US Study Tour.

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Frank Owen - CEO Tait Radio Communications

Frank Owen says the Better By Design US Study Tour has been an eye-opener and a chance to compare notes.

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Brent Archer - CEO AuCom

AuCom CEO Brent Archer says learning and sharing knowledge with companies on the Tour was a very important part of the experience.

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Andrew Robertson - Managing Director, Ziera Shoes

A key theme for Andrew Robertson on the Study Tour has been the importance of company culture, and connecting customers with that culture.

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Kiwi leaders on tour

Watch interviews of New Zealand business leaders talking about their experiences of the US Study Tour.

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US Study Tour hosts share insights

Find out what design means to some of America's most design inspired companies.

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Join the conversation...

 

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 twitter-iconTour tweets can be found on @nztenews #betterbydesign.

 

hans-64

Read Hans Frauenlob's Tour blogs.